How can this be? My own adidas related spending is up 350% since Dec 12th of 2008.  Clearly its not enough.  Also, it really annoys me when companies complain that profits are down.  Maybe Adidas should take a page out of Valve's pricing playbook.

Major League Soccer and Major League Baseball are not just at the opposite ends of the alphabet, but also in embracing digital media.  In this day and age, fans don't want to be tied to watching anything, even a soccer match or baseball game, by place or time.  Baseball is one of the big three sports in the States, much like horse racing and boxing were last century, and they're vested in the old model of viewing a game at a certain place and time, and in blacking out games outside of different regions.  Is it any wonder then that Tags: Digital Media, Soccer, Sports

Via the Sports Economist, found a link to this article in the Wall Street Journal about the high demand for World Cup tickets for the USA [subscribers only].  I can't read the article, but its safe to assume its a mainstream journalist just catching wind of the difficulties those of us who want to follow our team to Germany encountered, what, 2 months ago?  I'm not sure why he ends his post

At the annual retreat for work, one of the sessions involved presenting about organizations we found interesting or good models. Finally, all my knowledge and time spent on BigSoccer and MLSNet paid off. Not all of us were tagged to present, and I felt really bad for eveyone else who actually spent some time researching and preparing for their presentations.

Doc Searls has a good summary about Viacomm and Dish Network settling their recent spat over carrying Viacomm's bundle of channels. Unfortunately, financial terms of the deal were not disclosed.

Ask The Slouch Surefire 10-step plan to resuscitate NHL

Use a soccer ball instead of a hockey puck. We'd finally be able to see what they're all slapping their sticks at, and, somewhat ironically, the soccer ball would increase scoring.