How can this be? My own adidas related spending is up 350% since Dec 12th of 2008. Clearly its not enough. Also, it really annoys me when companies complain that profits are down. Maybe Adidas should take a page out of Valve’s pricing playbook.
Sportswear giant Adidas has reported a fall in profits for the April to June period of 93% as consumer spending fell during the economic downturn